Jay Gordon co-founded Bodega in 2006 with Dan Natola and Oliver Mak, blending art, fashion, and counterculture into a retail format that felt more like a secret club than a store.
Jay helped build Bodega into a globally recognized brand by curating rare sneakers and streetwear.
inHouseAmerica Rates His Store:
★★★★
Born in Sweden, Johan helped shape & Other Stories from its roots in the Stockholm Atelier.
His vision? A brand where fashion, beauty, and storytelling collide empowering women to express themselves from head to toe.
Born in Australia, she co-founded White Fox in 2013 with Daniel Contos.
Starting from her home selling clothes on eBay, she scaled the brand into a global fashion powerhouse known for influencer driven marketing and trend forward styles.
inHouseAmerica Rates Her Store:
Stephen launched Goodr in 2015 after struggling to find running sunglasses that weren’t overpriced or boring.
Drawing on his background in marketing and brand strategy, he teamed up with Ben and Carrie Abell to create a product that was fun and affordable.
Adam Moyer named the brand after his dad’s old lawn mowing sneakers beat up but reliable, his “knockaround” shoes.
That spirit of laid back dependability inspired Adam to design sunglasses that were classic, affordable.
She launched Moda Frames to bridge the gap between optical precision and high-style design.
As a practicing optometrist, she saw firsthand how patients struggled to find frames that were both medically sound and aesthetically bold.
